You look amazing! Wow, what are you doing differently? These are NOT the questions we expect to hear when switching to “green”, healthy alternatives. “Poor thing. She’s switched to natural makeup,” is often whispered behind her back. Is this what you envision when you contemplate giving up your favorite lipstick/foundation/mascara? I did.
Then I met Jane. Dreamy sigh. It’s perfect. Beautiful shadows, sheer tinted moisturizer to complete coverage foundations, and lipsticks that are PERFECT! Lip glosses that sparkle and smell and taste like berries. Yup, it was high school all over again. Collections come out seasonally, so there are wonderful options continually for those makeup addicts like me.
As some of you may know, it took me a bit to settle on jane iredale cosmetics at Verde. We initially purchased Nvey Eco Cosmetics because it is an organic line and jane iredale cosmetics are not certified organic. I have always been particular about Verde carrying only the best in non-toxic, so we went that way. After issues with shipping (Nvey is based in Australia, with a 3-4 week lead time in shipping) and limited colors, I began looking into other options. That was when I learned the true benefit to mineral makeup. Mineral companies can have as little as 4% minerals and claim they are a mineral makeup. Our rep from jane iredale explained that jane foundations are 100% minerals, they cannot harbor bacteria. I rather snootily (yes, that is a word) said that it is not organic, to which she replied, “its a rock, it’s inert, it cannot be certified as organic”. Oh, well… ok. They have tested all minerals under laboratory conditions to ensure there are no nano-sized minerals in any products. They never include parabens or phenoxyethanol and fillers such as talc are never used.
Using only the finest, purest, most highly-sophisticated blend of natural minerals from the earth and sea makes this an upscale product that anyone can use. Providing broad-spectrum UVA & UVB (SPF 20) protection, six jane iredale products have earned the Skin Cancer Foundation Seal of Recommendation. To earn this seal, a manufacturer must provide scientific data showing that its products sufficiently and safely aid in the prevention of sun-induced damage to the skin.
My absolute favorite product is the BB creams. They have complete coverage and are incredibly lightweight (be careful with them because you can get them on too heavy very easily). The Enlighten concealer is amazing with darker skin that is prone to under-eye circles. It completely counteracts the blue tones under the eye and are remarkably light.
Circle Delete is my pick of concealer. It comes with one shade lighter than another so you can blend to get the perfect color. Stays put and hides lack of sleep wonderfully!
This has been a wonderful, fun addition to Verde and we are so proud to be carrying these cosmetics. Verde stylists will be routinely attending “university” classes to learn new techniques. We are excited to introduce you to this line, if you are new to it, and if you are a seasoned jane user we would love to show you new additions. Your stylist will enjoy taking a moment to answer questions, but if you are wanting to be color matched or try out the whole line, book an appointment to reserve plenty of time. Then see what your friends are whispering…
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